here are "before pics" when I picked it up at auction.

AC when I came up with the concept I told my designer "I want to make it look like it's moving even when it's sitting still". 

I also want to explain a little bit of my methodology for the design to some of the guys here. SWEC has pretty good marketshare in Tallahassee. You'll never hear the hubris coming out of my mouth "hey we're awesome, everybody knows us", but we do have a comfortable presence in the market. This wrap is not designed to get the attention of those people who already know of SWEC. Those customers seek us out, and want to use us. This wrap is designed to get the attention of people who may not know us by name, but know the type of services they need. Thus the message is larger than the company name.