Hey Y'all,

Got this e-mail today and I wanted to share how I responded to it.

AC

The e-mail,

-----Original Message-----

From: Matthew

Sent: Wednesday, July 9, 2014 12:16 PM

To: AC Softwash

Subject: Question about damage to underlayment

AC,

My friend in Fort Myers has a friend who sells roofing and would e an excellent source of leads for the business.

He told Keith that sodium hypochlorite damaging the underlayment material see below:

Hi Keith

Currently the peel and stick products have taken over the SW Fla tile markets the primary products are NEI who private label there product for Boral and Owens Corning Midstates HT who private label the Eagle seal And the Pollyglass TU-Plus and TU-Max These make up over 90% of what is being used under tile today the balance are products of similar make up and should give you some where to start.

Can you tell me where to start my research to answer accordingly.

I promise not to become a huge time sucker for you, I just need some help getting launched :)

Sent from my iPhone

My Response,

Matt,

This is a marketing mistruth that is told by companies like Roof-A-Cide, The Clean Up Group and others to discount the safety and effectiveness of bleach as a cleaning chemical. These companies also tell roofers and other potential customers that the bleach attacks the tar paper and nails as well.  The fact is that our bleach is so diluted and is applied only every few years that the exposure to the underlayment, flashing and nails is either little or none. In fact our process is topical in nature. Our chemicals only treat the tiles exterior surface. There is little to no exposure to the sub roof. Additionally in South Florida they get rain storms almost every day this time of year so the roof is completely rinsed once clean by good ole mother nature.

Our products were tested in a major roofing manufacturers lab back in the heyday. These products were tested and found to be completely safe for roofing materials. In fact they soaked a shingle in our chemical mixture and put it in a testing oven next to an untreated one. They were exposed to 100% humidity at 300 degrees for 30 days (simulates 30 years of roof life) and our treated shingle showed no further aging than the untreated one.

Many competitors attach bleach (sodium hypochloride) as a cleaner for roofs because they have no other way of competing against ii than demonizing it. Our products have cleaned in excess of 80,000 roofs to date and we have never had a single claim of damages related to our chemicals or our process.

Not to be confused with the DUKE NUKEMS out there that are the unprofessional companies that are likely un licensed and un insured. These companies sometimes spray a toxic mix of 50/50 bleach and water, mixed with laundry detergent and borax (boric acid) on the roofs causing untold damages to the glaze or finish on the tiles as well as the paint and landscaping around the home. I cannot account for those companies. I can only attest to the proficiency of our SoftWash Authorized Professionals.

AC